L'Oreal Paris

L'Oreal Paris Excellence Crème Hair Color - Beige Blond 7.31

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Key Features
  • 100% Grey coverage from root to tip
  • Rich, even, long-lasting color
  • Soft and silky touch
  • 85% more resistant to brushing
  • Special comb applicator for ease in application
  • Seller Score:
    4.3 / 5
    Selling on Jumia: 1 year
    Detailed Seller Ratings(Out of 5)
    • Fulfillment rate 4.0 (Above Average)
    • Product Quality 4.0 (Above Average)
    • Shipping Speed 5.0 (Above Average)
    100,000+Successful Sales
  • Delivery

    Delivery Timelines and Cities


    Standard Shipping

    Cairo & Giza*




    Other cities




    Jumia Express is available only for items with the logo. Click here for more information

    Delivery times are business days only, and do not include Friday.

    Click here for more info.

    Click here for our full Delivery Timelines

    & Click here for our Shipping fees details

    Delivered by Wednesday 22 Aug
Pay cash on delivery
14 days free return

Free Return within 14-days. Details below.

No returns for Lingerie & Beachwear in Women clothes

Wrong Item - to be returned within 48 hours

All items are eligible for return

Changed Mind - to be returned within 7 days

Fashion, Mobile phones, Electronics, Computing

Damaged Item - to be returned within 14 days

Fashion, Mobile phones, Electronics, Computing, Books, Food, Bulky Items, International Products

Click here for more Returns Policy and Return Times.

Genuine product

Product Benefits:

Our first hair colour enriched with PRO-KERATIN that protects and strengthens the hair while you colour! Worlds No.1 Hair color with T CARE PROTECTION

 The 3 powerful ingredients used help:

  • Ceramides PROTECT
  • Pro Keratin STRENGTHENS
  • Collagen RESTORES


1 - Before Protect Your Hair:

1. Use the protective serum 1 on dry and unwashed hair
2. Apply to the most fragile parts of the hair( Length and ends)

Mix Your Color:

1. Pour 2B into developer bottle 2A
2. Replace the applicator tip and shake vigorously until mixture is totally blended
3. Twist off the applicator tip after mixing
4. You can choose to use the comb applicator on length

2. During:

1. Start applying at the root- let it develop for 20 minutes
2. Apply remaining through hair length and ends- let it develop for 10 minutes Total develop time- 30 minutes

3. After:

1. Pour little warm water on the hair and massage it gently
2. Then rinse thoroughly until water runs clear
3. Spread the conditioner through hair and leave it for 2 minutes
4. Keep the conditioner for another application between coloring

Skin Allergy Test:

  • The product can lead to allergic reactions which in certain rare cases may be severe
  • Allergy test must be done before 48hr

For Extra Care:

To enhance the look of your color after application rinse your hair without shampoo:

  • Use color protective conditioner
  • Rinse out with cold water for extra shine


Now, the world’s no1 hair color goes even further with triple-care color: an advanced technology with 3 powerful care ingredient:

Ceramide: Enriched with ceramide, a replica of hair’s natural cement, excellence crème smoothens and protects the hair
Pro-Keratin: Excellence crème revitalizes and strengthens the hair
Collagen: Known for its densifying power

Excellence Crème Replenishes and Softens the hair


Key Features
  • 100% Grey coverage from root to tip
  • Rich, even, long-lasting color
  • Soft and silky touch
  • 85% more resistant to brushing
  • Special comb applicator for ease in application
Specifications of Excellence Crème Hair Color - Beige Blond 7.31
Beige Blond 7.31
  • 5 stars
  • 4 stars
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Can I return this product?

You can return this product for a refund, within 14 days after receiving your original order.

You can return this product ONLY if you have received the wrong product or if the item has been damaged. You cannot return it if you change your mind.

How to return this product?

You can request a return by calling Customer Service 19586

What are the required conditions?

Please see below conditions for your return request to be accepted:

- product must remain sealed, if existing

- product is still in its original packaging

- product is in its original condition and unused

- product is not damaged

The products in your possession are your responsibility until they are picked up by our driver or you have dropped it off at a pickup Station. Any product that is not properly packed or is damaged will not be eligible for a return, so make sure they are properly taken care of prior to the return!

What are the next steps?

Once your return request done, we will contact you to arrange retrieval of the product. You will also have the choice to deliver yourself the product to one of our pickup Stations.

Once the product retrieved, we will proceed to examination.

- In the unlikely event that an item is returned to us in an unsuitable condition, we will send it back to you without refund.

- If examination conclusive and conditions respected, we will proceed to refund within maximum 14 business days post retrieval product.