Growing and Managing a Small Business: An Entrepreneurial Perspective

Growing and Managing a Small Business: An Entrepreneurial Perspective

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Key Features
  • Publisher: Houghton Mifflin
  • Copyright: 2007
  • Language: English
  • ISBN13 : 9780618705092
  • Number Of Pages: 560 pages
  • Edition: 2
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Genuine product
Growing and Managing a Small Business provides students with a comprehensive introduction to business ownership and management from the start-up phase through growth and harvest. Decidedly entrepreneurial in focus, this book departs from the traditional small business management text by incorporating themes and principles appropriate to managing small companies in a dynamic, global environment. In addition to up-to-date coverage of risk management and strategies for "harvesting the business," the Second Edition introduces several new chapters that examine topics such as ethics and social responsibility, family businesses, and technology. New boxed features illustrate the author's real-world approach through case studies and profiles of small businesses and entrepreneurs.
Key Features
  • Publisher: Houghton Mifflin
  • Copyright: 2007
  • Language: English
  • ISBN13 : 9780618705092
  • Number Of Pages: 560 pages
  • Edition: 2
  • Author: Allen, Kathleen R.
Specifications of Growing and Managing a Small Business: An Entrepreneurial Perspective
SKU
JU030BKAKHHXNAFAMZ
Model
BACCAH - 9780618705092
Main Material
Paperback
Author
Kathleen R.Allen
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