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HomeBooks, Movies and MusicBusiness & Finance BooksBusiness & Economics Booksin the Public Sector: A Roadmap for Improved Performance
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Brand: Pearson | Similar products from Pearson
EGP 428.00
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Product details
Marketing in the Public Sector: A Roadmap for Improved Performance is an essential guide by Philip T. Kotler and Nancy R. Lee, published by Pearson in 2006. This book provides a comprehensive look into effective marketing strategies specifically tailored for the public sector, equipping professionals with practical tools to enhance organizational performance.
Key Features of the Book
- Comprehensive Insights: Delve into marketing strategies that drive success in public service.
- Practical Roadmap: Offers step-by-step guidance for performance improvement.
- Expert Authors: Authored by leading figures in marketing, ensuring reliable and effective strategies.
- ISBN: PE250BM0CPKBRNAFAMZ
- Color: Original
Why Choose This Book?
This book is perfect for public sector professionals seeking to leverage marketing for enhanced effectiveness and efficiency. It serves as a valuable resource for anyone involved in public service marketing, aiming to improve outcomes and foster community engagement.
FAQ
- Q: Who are the authors?
A: The book is authored by Philip T. Kotler and Nancy R. Lee, renowned experts in marketing. - Q: What is the publication year?
A: It was published in 2006. - Q: What topics does the book cover?
A: It covers marketing strategies, performance improvement, and practical applications in the public sector.
Specifications
Key Features
Marketing in the Public Sector: A Roadmap for Improved Performance ,Ed. :1 BY Philip T Kotler. Nancy R. Lee Pearson Copyright 2006
Specifications
- SKU: PE250BM0CPKBRNAFAMZ
- Color: original
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Pearson in the Public Sector: A Roadmap for Improved Performance
EGP 428.00