The world's first matte lipstick with a hydrating hyaluronic core is here!Bold on the outside and caring to the core, this is the hydrating matte lipstick with more than 50% hydrating and skin protecting ingredients.A beautiful matte finish that is not only nourishing on the lips- it’s lightweight and you forget its thereGet hydrated, plumper, smoother-looking matte lips. With luxurious shades that glide on effortlessly, this is the matte lipstick that gives you a vibrant look whilst hydrating instantly and over time.Shop our complete Make-Up + Care range to treat, perfect and protect your skin. SPF10MAKE-UP + CARE - Think all matte lipsticks cake, crack and suck the moisture out of your lips? Think again! Make some noise for Hydramatic Matte, the lipstick that’s debunking all those myths.SKIN PROTECTING INGREDIENTS - Formulated with an innovative hyaluronic acid core, along with moisturising and skin-protecting ingredients - this velvety, glide-on lipstick gives you the matte finish you love and the hit of hydration your lips need.HOW TO USE - For a make-up artist precision finish, start by lining your lips with your favourite liner and then apply your favourite shade, reapply as and when needed!CRUELTY FREE - We don't test a single product or ounce of ingredient on animals. In fact, we're actively against it, campaigning for acceptance on non-animal testing methods for more than 3 decades.AVON - We're passionate about keeping you at the centre of beauty, creating products that embrace the latest trends and cutting-edge technology, alongside everyday essentials that will be the staples of your beauty kit