أثر التسويق الإلكتروني على سلوك المشتري الإلكتروني - الهند - الطبعة الأولى

The Impact of E-Marketing on E-Buyer Behaviour-India Ed 1 by Bijal Zaveri Amin is an essential educational resource that explores the influence of e-marketing on consumer behavior in India. This comprehensive analysis provides valuable insights into the strategies that shape e-buyer behavior, making it a must-read for marketing professionals and students alike.

Key Features of the Book

• In-Depth Analysis: Comprehensive insights into e-marketing strategies.
• Understanding Consumer Behavior: Focuses on e-buyer behavior in India.
• ISBN: 9789350043202, ensuring authenticity.
• Original Color Edition: A visually appealing format.

Why Choose This Book?

This book serves as a vital tool for anyone looking to understand the dynamics of e-marketing and its impact on consumer purchasing decisions in the Indian market. With its detailed research and practical insights, it enhances your knowledge of the evolving e-commerce landscape.

Frequently Asked Questions

• Q: Who is the author?
  A: The author is Bijal Zaveri Amin.
• Q: What is the publication year?
  A: The book was published in 2013.
• Q: What is the ISBN number?
  A: The ISBN is 9789350043202.