Mcgraw Hill كتاب مبيعات: بناء شراكات ، الطبعة 11

Selling: Building Partnerships, 11th Edition by Stephen B. Castleberry and John F. Tanner, Jr. is a comprehensive educational textbook that provides in-depth insights into effective selling techniques and strategies. This edition emphasizes the importance of building long-term partnerships in sales, making it an essential resource for students and professionals in the business field.

Features of Selling: Building Partnerships, 11th Edition

• Comprehensive Guide: Covers a wide range of selling techniques and strategies.
• Partnership Focus: Highlights the significance of building lasting relationships in sales.
• Student-Friendly: Tailored for educational use in business courses.
• Format: Available in paperback.
• Copyright: 2022 edition.

Why Choose Selling: Building Partnerships?

This textbook serves as a vital resource for anyone looking to enhance their understanding of sales, providing tools and insights necessary for success in today’s competitive market.

FAQ

• Q: Who are the authors?
  A: The book is authored by Stephen B. Castleberry and John F. Tanner, Jr.
• Q: What is the focus of this edition?
  A: It emphasizes building partnerships and relationships in the sales process.
• Q: Is this book suitable for students?
  A: Yes, it is designed for educational purposes in business courses.