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Cengage Learning Strategic Management: Awareness and Change, Ed. 8

EGP 1,597.00

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Product details

Strategic Management: Awareness and Change, Ed. 8 is a vital business management textbook authored by Frank Martin and Jonathan Scott, published by Cengage Learning in 2017. This comprehensive resource focuses on key strategic management concepts, emphasizing the importance of awareness and change in today's dynamic business environments. It is designed for both students and professionals in the fields of business and finance, offering insights that are crucial for navigating complex market conditions.

Key Features of the Book

  • Comprehensive Coverage: Delivers an extensive overview of strategic management principles.
  • Focus on Awareness and Change: Addresses the necessity for businesses to adapt to evolving environments.
  • Target Audience: Ideal for students and professionals seeking to enhance their understanding of business strategies.
  • ISBN: CE376BM12WDONNAFAMZ

Why Choose This Textbook?

This textbook serves as an essential tool for anyone looking to deepen their knowledge of strategic management. Its focus on real-world application makes it a perfect choice for practical learning.

FAQ

  • Q: Who are the authors?
    A: The book is authored by Frank Martin and Jonathan Scott.
  • Q: What is the publication year?
    A: It was published in 2017.
  • Q: What is the target audience for this book?
    A: It is suitable for students and professionals in business and finance.

Specifications

Key Features

Strategic Management: Awareness and Change, Ed. 8 BY Frank Martin - Jonathan Scott Cengage Learning Copyright 2017

Specifications

  • SKU: CE376BM12WDONNAFAMZ
  • Color: original

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Cengage Learning Strategic Management: Awareness and Change, Ed. 8

Cengage Learning Strategic Management: Awareness and Change, Ed. 8

EGP 1,597.00

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