Design for Communication : Conceptual Graphic Design Basics

Design for Communication : Conceptual Graphic Design Basics

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Key Features
  • Format: Paperback
  • Number of Pages: 256 pages
  • Dimensions: 187.96 x 236.22 x 20.32mm
  • Weight: 544.31g
  • Publication date: 17 Jun 2003
  • Publisher: John Wiley and Sons Ltd
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Genuine product

Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: The elements and principles of design Typography as image Creative word play Word and image Grid and visual hierarchy Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Key Features
  • Format: Paperback
  • Number of Pages: 256 pages
  • Dimensions: 187.96 x 236.22 x 20.32mm
  • Weight: 544.31g
  • Publication date: 17 Jun 2003
  • Publisher: John Wiley and Sons Ltd
  • Imprinte: John Wiley and Sons Inc
  • Publication City/Country: New York, United States
  • Language: English
  • Illustrations note: bibliography, index
  • ISBN10: 0471418293
  • ISBN13: 9780471418290
Specifications of Design for Communication : Conceptual Graphic Design Basics
SKU
JU030BKAJAW5NAFAMZ
Model
9780471418290
Author
Elizabeth Resnick
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