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Mcgraw Hill Marketing Management, Ed. :1

Name: Marketing Management, Ed. :1
Brand: Mcgraw Hill
Price: 290.00 EGP
Availability: InStock

Brand: Mcgraw Hill | Similar products from Mcgraw Hill

EGP 290.00

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ISBN:9780071283182

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Product details

McGraw Hill Marketing Management, Ed. :1 is an essential textbook for understanding the principles and practices of marketing management. Authored by industry experts Greg W. Marshall and Mark W. Johnston, this comprehensive guide is perfect for students and professionals alike.

Key Features of McGraw Hill Marketing Management

Comprehensive Coverage: Delves into key marketing management principles and strategies.
Authoritative Insights: Written by renowned experts in the field, providing valuable knowledge.
Educational Resource: Ideal for students pursuing business and marketing studies.

Why Choose McGraw Hill Marketing Management?

This textbook is designed to equip readers with a solid foundation in marketing management, making it an invaluable resource for anyone looking to advance their knowledge in business and marketing.

FAQ

Q: Who are the authors of this book?
A: The book is authored by Greg W. Marshall and Mark W. Johnston.
Q: What is the publication year?
A: The book was published in 2009 by McGraw Hill.
Q: Is this book suitable for beginners?
A: Yes, it is suitable for both students and professionals looking to enhance their marketing knowledge.