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HomeBooks, Movies and MusicBusiness & Finance BooksBusiness & Economics BooksValue-Based Marketing - Edition 1
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EGP 273.00
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Product details
McGraw Hill Value-Based Marketing Edition 1 is an essential textbook authored by Dhruv Grewal, published by McGraw Hill in 2008, providing an in-depth exploration of value-based marketing principles.
Features of McGraw Hill Value-Based Marketing
- Comprehensive Coverage: Offers detailed insights into value-based marketing strategies and practices.
- Authoritative Source: Authored by recognized marketing expert Dhruv Grewal.
- Academic Use: Ideal for both students and professionals seeking to enhance their marketing knowledge.
Why Choose McGraw Hill Value-Based Marketing?
This textbook serves as a valuable educational resource, providing comprehensive knowledge for understanding and implementing effective marketing strategies based on value creation.
FAQ
- Q: Who is the author of this textbook?
A: The book is authored by Dhruv Grewal, a well-known expert in marketing. - Q: What is the primary focus of this book?
A: The book focuses on the principles and practices of value-based marketing. - Q: Is this book suitable for academic use?
A: Yes, it is suitable for students and professionals in the marketing and business fields.
Specifications
Key Features
Value-Based Marketing ,Ed. :1 BY Grewal - Dhruv McGraw Hill Copyright 2008
Specifications
- SKU: MC182BM11C9MFNAFAMZ
- Color: original
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Mcgraw Hill Value-Based Marketing - Edition 1
EGP 273.00