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Strategic Management and Online Selling, Ed. :1 is an essential resource for anyone looking to navigate the complexities of digital markets. Authored by Susanne Royer, this book provides comprehensive insights into strategic management practices specifically tailored for online selling environments.
This book is perfect for business professionals and students seeking practical approaches to gaining a competitive advantage in the fast-paced world of online selling. It explores effective strategies that leverage intangible goods to maximize market potential and drive success.
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