Fluffy Friends 123/First Words Board book

Reflecting the theory that young children respond best to bold colours and graphics, these high-contrast buggy books are a great way to captivate and hold a baby s attention, encouraging their visual development. Each title gently introduces babies to the concepts of first words and colours while developing basic image recognition skills. Many studies have shown that infants are stimulated by a variety of shapes and patterns. At a very early age visual perception is still developing, and so babies tend to show more interest in high-contrast (e.g. black and white), bold, primary-coloured images.