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HomeBooks, Movies and MusicMagazinesEntertainment MagazinesMedia Of Mass Communication: Pearson New International Edition
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People make media, media takes up two-thirds of our waking hours, media impacts our lives; it is critical to understand how the media work and why, to grasp the global nature of communication, and to assess media messages to attain media literacy.The media of mass communication, 11eteaches students to understand how the media work and why. The material engages students as both consumers and creators of mass media. Students explore the latest media economic, technological, cultural and political shifts all in historical context.
Specifications
Key Features
- Publisher: Pearson Education Limited
- Copyright: 2013
- Language: English
- ISBN13 : 9781292025230
- Number Of Pages: 456 pages
- Edition: 11
- Author: John Vivian
Specifications
- SKU: JU030BKAJFLXNAFAMZ
- Model: BACCAH - 9781292025230
- Color: N/A
- Main Material: Paperback
- Author: John Vivian
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Media Of Mass Communication: Pearson New International Edition
EGP 1,064.00