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John Wiley & Sons Call of the Mall: The Geography of Shopping by Paco Underhill

EGP 386.00

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Product details

Call of the Mall: The Geography of Shopping is an insightful exploration of consumer behavior and the dynamics of retail spaces, authored by Paco Underhill and published by John Wiley & Sons. This book, first published in 2004, delves into how shopping environments influence customer experiences and purchasing decisions.

Key Features of the Book

  • Author: Paco Underhill
  • Publisher: John Wiley & Sons
  • Edition: 1
  • Copyright Year: 2004
  • Type: Business & Economics Book

Why Choose This Book?

This book provides valuable insights into the psychology of shopping and the significance of retail geography, making it essential reading for anyone interested in understanding consumer behavior and the retail industry.

FAQ

  • Q: What topics does this book cover?
    A: It covers consumer behavior, retail space dynamics, and their impact on shopping experiences.
  • Q: Who is the author?
    A: The book is authored by Paco Underhill.
  • Q: What is the publication date?
    A: The book was published in 2004.

Specifications

Key Features

Call of the Mall: The Geography of Shopping by the Author of Why We Buy ,Ed. :1 BY Paco Underhill John Wiley & Sons Copyright 2004

Specifications

  • SKU: JO118BM15U9EVNAFAMZ
  • Color: original

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John Wiley & Sons Call of the Mall: The Geography of Shopping by Paco Underhill

John Wiley & Sons Call of the Mall: The Geography of Shopping by Paco Underhill

EGP 386.00

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