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Fun Station90
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Contemporary Selling: Building Relationships, Creating Value, Ed. 5 is an essential business book authored by Mark W. Johnston and Greg W. Marshall, published by Taylor. This updated edition provides valuable insights into modern sales techniques focused on relationship building and value creation.
This book is perfect for business students, sales professionals, educators, and anyone interested in enhancing their sales and marketing strategies. It combines theoretical concepts with practical applications to equip readers with the tools needed for success in the competitive field of sales.
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