Emarketing Excellence, Third Edition

Emarketing Excellence, Third Edition

Have one to sell?
Sell yours Here >
See Details
Key Features
  • Number Of Pages 528
  • Publisher Butterworth Heinemann
  • Copyright 2008
  • Edition 3 Edition
  • Seller Score:
    4.0 / 5
    Selling on Jumia: 2 years
    Detailed Seller Ratings(Out of 5)
    • Fulfillment rate 3.0 (Below Average)
    • Product Quality 5.0 (Above Average)
    • Shipping Speed 4.0 (Above Average)
    1,000+Successful Sales
  • Delivery

    Delivery Timelines and Cities

    City

    Regular

    Cairo & Giza*

    3

    4 - 6

    Other cities

    4

    5 - 10

    *If order placed before 2pm.

    is available only for items with the Logo. Click here for more information

    Delivery times are business days only, and do not include Friday.

    Delivery timeline for international orders is 9-15 days. Click here for more info.

    Click here for our full Delivery Timelines

    & Click here for our Shipping fees details

    Delivery within: 6 business days
Pay cash on delivery
14 days free return

Free Return within 14-days. Details below.

Wrong Item - to be returned within 48 hours

All items are eligible for return

Changed Mind - to be returned within 7 days

Fashion, Mobile phones, Electronics, Computing

Damaged Item - to be returned within 14 days

Fashion, Mobile phones, Electronics, Computing, Books, Food, Bulky Items, International Products

Click here for more Returns Policy and Return Times.

Genuine product

eMarketing eXcellence third edition has been completely revised and updated to help you create effective and up-to-date customer-centric e-marketing plans. A hugely successful practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. It is designed to support both marketers who are integrating e-marketing into their existing marketing and communications strategies and experienced e-marketers looking to optimise their e-marketing. Written by two highly experienced eMarketing consultants, the book shows you how to: * Draw up an outline e-marketing plan * Evaluate and apply e-marketing principles and models * Integrate online and offline communications * Implement customer-driven e-marketing * Reduce costly trial and error * Measure and enhance your e-marketing * Drive your e-business forward Established marketing concepts such as customer relationship management, the marketing mix and widely adopted SOSTACA® planning system, are re-examined in the new media context - and new approaches explained including blogs, search engine marketing, viral marketing and E-CRM. Offering a highly structured and accessible guide to a critical and far-reaching subject, eMarketing eXcellence third edition provides a vital reference point for all students and managers involved in marketing strategy and implementation. *Learn how to create a digital marketing strategy and get better campaign results * This jargon-free, understandable and applicable text is proven to help marketers maximize the potential of online promotion * Each chapter is structured with the following fantastic features: Introduction; Chapter Summary; References; Further Reading; Web Links; Self-test; eMarketing practitioner interviews.

Key Features
  • Number Of Pages 528
  • Publisher Butterworth Heinemann
  • Copyright 2008
  • Edition 3 Edition
Specifications of Emarketing Excellence, Third Edition
SKU
JU030BKAEIPFNAFAMZ
Model
9780750689458
Color
Multi-Color
Author
Dave Chaffey, PR Smith
  • 5 stars
    (0)
  • 4 stars
    (0)
  • 3 stars
    (0)
  • 2 stars
    (0)
  • 1 star
    (0)
Average Rating
0
No rating yet.
Have you used this product before?
Write a review'
Can I return this product?

You can return this product for a refund, within 14 days after receiving your original order.

You can return this product ONLY if you have received the wrong product or if the product has been damaged.



How to return this product?

You need to request a return by calling Customer Service 19586



What are the required conditions?

Please see below conditions for your return request to be accepted:

- product must remain sealed, except if the product is defective or damaged

- product is still in its original packaging

- product is in its original condition and unused

- product is not damaged

- product label is still attached


The products in your possession are your responsibility until they are picked up by our driver or you have dropped it off at a pickup Station. Any product that is not properly packed or is damaged will not be eligible for a return, so make sure they are properly taken care of prior to the return!



What are the next steps?

Once your return request done, we will contact you to arrange retrieval of the product. You will also have the choice to deliver yourself the product to one of our pickup Stations.


Once the product retrieved, we will proceed to examination.

- In the unlikely event that an item is returned to us in an unsuitable condition, we will send it back to you without refund.

- If examination conclusive and conditions respected, we will proceed to refund within maximum 14 business days post retrieval product.