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Neuromarketing (book)

EGP 380.00

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Welcome to the world of neuromarketing is one of the topics that many people talk about, although very few people understand this field well. It is a fairly modern field that lies at the intersection of three other fields: marketing, market research, and brain science. In this book, we'll look at all dimensions of neuromarketing.The book addresses many questions about neuromarketing that can concern us all, namely:What is the science behind neuromarketing?How are feelings related to consumer buying behavior?  What are the benefits and risks of neuromarketing?What motivates consumers to buy? What is the reason behind the ineffectiveness of traditional market research?Learn about inexpensive ways you can learn from your consumersHow to choose the right partner in the field of neuromarketing? Ten false assumptions related to neuromarketing.

Specifications

Key Features

  • The world of neuromarketing
  •  Topics
  •  people teased
  • the field
  • Marketing
  • Market Research
  • brain science
  • the book
  •  the light
  • dimensions of neuromarketing
  • questions
  •  the lingering flag

What’s in the box

كتاب

Specifications

  • SKU: GE810BM19KRC8NAFAMZ
  • Model: 9789777545945
  • Production Country: Egypt
  • Color: Yellow
  • Main Material: paper

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Neuromarketing (book)

Neuromarketing (book)

EGP 380.00

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